Updated Canada Post Discount: Tapping Ben Franklin & Warren Buffet for Their Two Cents on the Value of a Penny

by Barbara Hannan |December 15, 2014|No Comments


When Canada Post increased postage rates last March, the cost to send a domestic standard letter up to 30g anywhere in Canada became $1.00. A commercial discount was also then introduced allowing meter users to save money on postage. Although commercial rates are increasing on January 12, 2015, postage meter users will continue to save […]


No More No Shows: How Direct Mail Supports Health Care Appointment Reminders

by Allison Cutler |May 23, 2014|No Comments

Direct Mail Health Care

Sometime in the last few months, you’ve probably walked out to your mailbox and found a postcard from one health care provider, reminding you of an upcoming annual or semiannual appointment. Or perhaps you don’t receive them at all anymore, in lieu of an automated phone call reminder. These reminders are intended to reduce “no […]


New postal rates are now in effect

by Allison Cutler |March 31, 2014|No Comments


Save up to 25% with your Pitney Bowes postage meter. New Canada Post Lettermail rates take effect March 31, 2014. With the new tiered-pricing structure, a single postage stamp purchased at a Canada Post Office or Canada Post Retail counter now costs $1.00. Stamps purchased in booklets or coils are priced at $0.85 per stamp. […]


Make your mail work smarter

by Allison Cutler |March 24, 2014|No Comments


Tips to enhance openability Despite rumours to the contrary, direct mail remains one of the most cost-effective ways to actually engage customers. Consumers trust mail, especially for highly confidential or sensitive material. According to a Canada Post study, 94% of Canadians will open mail from a company they know. Given those facts, your customer’s mailbox […]


Are you ready for the upcoming rate change?

by Allison Cutler |March 17, 2014|No Comments


Big changes are coming your way March 31st when new Canada Post rates take effect, including a tiered-pricing structure for LettermailTM. A special Rate Change Webinar will be held March 25 at 2pm ET exclusively for Canadian businesses. The new rates recognize the value of commercial accounts and better reflect the cost of serving various […]