Pitney Bowes

Pitney Bowes Canada Blog

The new professional look

by Allison Cutler | March 3, 2014 | No Comments

BusinessOwnerEvery business has an image. Some are known for personal service, others for their expertise, quality or value. What everyone has in common, however, is the desire to look professional.

A professional look tells customers that you are established and trust-worthy. And it’s something you can convey through your website, business cards, and in simple ways like how you prepare your mail.

Stamps, for example, are for consumers, while metered mail is for business. A clean, crisp meter indicia on the outside of your envelope can make an impression on your prospects and customers even before your mail is opened.

Canada Post knows this too, which is why they provide discounts to business customers—rates that can save you up to 25% on postage. Businesses prepare their letters and mailings in a more professional way, which makes it easier for postal officials to handle and process.

Canada Post recognizes the difference—and your customers will too. And now with the new postal incentives, a postage meter can help you look good and save money at the same time.

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